Letterpress Thank You Cards

Without the development of printing in 1445 the Renaissance may never come, and Johann Gutenberg the inventor does not know he was sowing the seeds of enterprise businessman map of the manna that we have today. What civilization gained from Gutenberg's invention is incalculable.

Cards

Visiting cards (also known as calling cards) first appeared in China in the 15th century and the oldest European form of cards appeared in France in the 17th century under the reign of Louis XIV - "Le Roi Soleil . They were normal playing cards on which visitors wrote their signatures, promissory notes and other messages. The cards were a bit smaller than the size of a man's hand. Over time, these cards developed into greeting cards and more.

The card company has evolved from the card over time, but through it the evolution of its purpose remains the same.

Exchanging cards

trading cards, another early form of business card, existed in England at the same time. Trade cards were used as a form of advertising, and sometimes contains a map directing potential customers to the shops, because there was no form of street numbering system at the time.

other printed materials such as newspapers, has not yet taken as a vehicle for marketing, so that the first trade map were printed and published using a typographical method. However, copperplate engraving became the most popular method of producing the cards by the 18th century until the 19th century, trade cards were printed using a single color (monotone). But as businesses grew throughout the industrial revolution, so do the production and distribution of business cards.

Lithography

Around 1830, lithography using multiple colors has become an established method in Europe and was the main method used for printing cards. As printing techniques became increasingly advanced, business cards has become more complex, with photos and color drawings. Since color images are not widely available, these cards become collectibles, and hobby high, many tobacco companies put sports figures on one side and photos with text about their products on the reverse. This was the beginning of the day, trading cards modern. Meanwhile, business cards arrived in Europe in the mid-1800s.

Calling Cards arrived

Cards, or "calling cards" as they became known, were essential in the middle class century 19th century. The initial letters on personal visit "Calling Cards" means French words:

PF - Congratulations (pour congratulate) PR - one expressing thanks (to thank) - even if one is presented with flowers

PC - mourning expression (pay condolences) PF N. A - Happy New Year (pour congratulate New Year) ppc - meaning to take leave (pour Conge take) pp - if you want to be introduced to anyone, please send your business card (pour presenter)

Soon, the card company has evolved from a fusion of traditional trade cards and visiting cards. A distinction between "business" and "visiting" cards quickly developed with the business card decorated to serve the social obligations that while business cards, on the other hand, have been used solely for business promotion . It was considered in poor taste to use a business card during a social call.

These days, modern business card is used primarily to promote a business, but it also serves as a calling card.

Prime vendor cards

If cards were primarily the domain of the upper classes, and trade cards were made to advertising and promoting businesses in particular, the vendor who has the footwork to call on potential clients needed a way to exchange information in a simple, concise. To fill this gap in the business card was introduced.